Case Study

Transforming AmeriPharma’s Prescription Workflows with Azure AI

Industry

Healthcare

Size

200+

Technologies

Azure AI, Azure API Management, NLP

Project Summary

AmeriPharma, a leading healthcare solutions provider, partnered with GOBI Technologies to streamline and modernize its prescription processing operations. Through the implementation of an AI-powered automation solution built on Microsoft Azure, the company reduced inefficiencies, enhanced service delivery, and created a scalable foundation for continued innovation.

Challenges

Despite AmeriPharma’s position as a market leader in long-term care pharmacy solutions and patient support services, the company faced growing operational and technical hurdles:

  • Manual Prescription Handling: Critical processes relied on manual entry, introducing bottlenecks, human error, and delays in medication delivery.
  • Siloed Data: Disparate systems across departments made it difficult to access real-time, reliable patient and prescription data.
  • Customer Service Overload: Increasing inbound volume from healthcare providers and patients strained support resources, reducing service quality.
  • Integration Complexity: Legacy systems lacked the flexibility to integrate modern AI solutions without significant architectural challenges.

Solution & Approach

GOBI Technologies deployed an end-to-end AI-powered automation framework to accelerate and standardize AmeriPharma’s prescription transfer workflows:

Discovery and Analysis

  • Facilitated stakeholder workshops to understand existing workflows and identify improvement opportunities.
  • Documented process gaps and developed a detailed automation roadmap.

Architecture Design

  • Designed a scalable Azure-based architecture to support intelligent document processing and seamless data movement.
  • Standardized data templates to ensure consistency across intake channels.

AI Automation Implementation

  • Integrated OCR and NLP services to automate the extraction of data from prescription documents.
  • Leveraged Azure Data Factory for data transformation and Azure Logic Apps for secure integration with internal systems.
  • Employed Azure API Management to orchestrate data flows and maintain high interoperability between systems.

Testing, Training, and Deployment

  • Conducted thorough testing to ensure data accuracy, compliance, and performance under real-world scenarios.
  • Delivered user-centric training to internal staff and deployed the solution with post-go-live support for continued success.

Conclusion

AmeriPharma’s collaboration with GOBI Technologies represents a major step forward in digital pharmacy transformation. By embracing AI automation and Azure-native services, AmeriPharma not only improved its current operations but also laid the groundwork for continuous innovation in patient care and pharmacy management.